It’s been a busy awards season, and while we wait for the results from the Arany Penge awards, we’re excited to announce that we picked up 11 awards from Hipnózis, Hungary’s other largest marketing awards. Publicis Groupe also took home the “Best Work of the Year” for our campaign for Coca-Cola’s “You are the gift.” Let’s dive into the awards we got a bit more!
Hipnózis, one of Hungary’s most prestigious marketing awards, took place on 13 May, and we’re here to give you the low-down on the awards we took home.
Gold
Our “You are the gift” campaign for Coca-Cola Hungary took home the gold in the Film category for Commercials Campaigns that were broadcast on television or in cinemas. We also won the “Campaign of the Year” for this campaign, which has automatically submitted to the Epica Awards.
Silver
We picked up the silver for the “Diversity Award” for our “Family is family” campaign for Háttér Társaság. For the “Covid Rapid Response” (an extra category for 2021), our work for the Hungarian Red Cross, the “Bread Book,” also got us a silver. Our work for Heidelberg received a silver in the Films published online or on mobile platforms category. Additionally, our campaigns for Borsodi and Coca-Cola received a silver co-nomination.
Bronze
Bronze awards included our work for clients like Red Cross Hungary, Háttér Társaság, and HEINEKEN (co-nomination).
LIST OF HIPNÓZIS AWARDS:
GOLD
Film / Television or cinema commercials / Commercial Campaigns
Campaign: Coca-Cola “Te vagy az ajándék”
Client: Coca-Cola Magyarország
SILVER
Diversity Award
Campaign: A család az család
Client: Háttér Társaság
Covid Rapid Response / 2021 extra category
Campaign: Liszteskönyv
Client: Magyar Vöröskereszt
Out of Home / Outdoor amibent, digital, other / Commercial Campaigns (co-nomination)
Campaign: Borsodi Szitu csak Nektek
Client: Borsodi Sörgyár
Film / Online or mobile commercials / Commercial Campaigns
Campaign: Heidelberg – “Az egyhangúság gyönyörködtet”
Client: Heidelberg Druckmaschinen AG
Integrated Campaigns / Commercial Campaigns (co-nomination)
Campaign: Coca-Cola Xmas kampány
Client: Coca-Cola Magyarország
BRONZE
Covid Rapid Response / 2021 extra category (co-nomination)
Campaign: Covid szuperképességek
Client: HEINEKEN Hungária Sörgyárak
Film / Television or cinema commercials / Social Campaigns
Campaign: Vöröskereszt – “A véred messzire juthat”
Client: Magyar Vöröskereszt
Craft / Film – directing, art director, implementation / Social Campaigns
Campaign: Vöröskereszt – “A véred messzire juthat”
Client: Magyar Vöröskereszt
Integrated Campaigns / Social Campaigns
Campaign: Család az Család
Client: Háttér Társaság
BEST WORK OF THE YEAR
Campaign: Coca-Cola “Te vagy az ajándék”
Client: Coca-Cola Magyarország